Privacy Policy

01. Who We Are

CodePluse Gen Private Limited is a fintech software company registered in Tamil Nadu, India. We develop payment, lending, compliance, and financial analytics software for businesses and institutions.

For questions about this policy or how we handle your data, contact our Data Protection Officer at:

02. Information We Collect

Information You Provide Directly

When you contact us, fill out a form, sign up for a demo, or purchase our services, we collect information such as your name, email address, phone number, company name, job title, and payment details.

Information Collected Automatically

When you visit our website or use our software platforms, we may automatically collect certain technical information including:

• IP address and location analytics
• Browser type, version, and language preferences
• Operating system and hardware specifications
• Pages visited, time spent, and clickstream navigation paths
• Referring URLs and site entry/exit parameters

This data helps us understand how our services are used and where we can improve them.

Information from Third Parties

We may receive information about you from third-party services such as analytics providers, advertising platforms, or integration partners — but only where you have given those services permission to share your data.

03. How We Use Your Information

We use the information we collect for essential, performance-driven, and business support reasons:

• Deliver and manage the services you've engaged us for
• Respond to inquiries, support requests, and feedback
• Process payments, verify transaction streams, and issue invoices
• Send important updates about your account, platform terms, or services
• Improve our products based on aggregate usage patterns and user feedback
• Run targeted advertising campaigns on Google and Meta platforms with your explicit consent
• Meet our legal, security, and banking regulatory compliance obligations

No Sale of Data: We do not sell your personal information to third parties. We do not use your data for automated decision-making that produces legal or significant effects without human oversight.

04. Legal Basis for Processing

We process your personal data under the following legal bases under applicable Indian data protection law and, where relevant, the GDPR:

• Contract Performance: Processing required to deliver the custom services and software subscriptions you've requested.
• Legitimate Interest: Improving our core fintech platforms, preventing system fraud, and conducting normal business operations.
• Legal Obligation: Compliance with RBI (Reserve Bank of India), SEBI, financial audits, and other regulatory framework requirements.
• Consent: Marketing communications, newsletters, and non-essential cookies, where you have explicitly opted in.

05. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, remember session configurations, and help us analyze website traffic.

You can control cookie settings through your browser preferences or our cookie consent banner. We use the following categories of cookies:

• Essential Cookies: Required for the website core structures to function and cannot be disabled.
• Analytics Cookies: Help us aggregate site performance metrics, speed tests, and traffic pathways (e.g., Google Analytics).
• Marketing Cookies: Used to customize relevance in promotional messaging on third-party platforms like Meta and Google, active only with consent.

06. Data Sharing and Disclosure

We may share your information with trusted entities strictly under these scenarios:

• Service providers supporting our systems (cloud hosting, payment gateways, messaging delivery APIs).
• Analytics and advertisement tracking networks where consent is granted.
• Regulatory authorities or law enforcement structures when legally mandated under court order.
• Acquiring corporate entities during mergers, acquisitions, or restructuring assets.

We bind all third-party system providers to strict data security covenants, preventing them from utilizing your details for any purpose other than our instructions.

07. Data Security

We implement enterprise-grade security controls to shield your financial and personal data. This includes:

• Encryption in transit using TLS (Transport Layer Security)
• Encryption at rest on all cloud databases and data warehouses
• Strict role-based system access controls (RBAC)
• Regular third-party security audits and penetration tests
• Secure coding standards (OWASP) and code pipeline scanning

Please note that no transmission channel or server structure is completely bulletproof. While we implement every reasonable guardrail, we cannot guarantee absolute security. In case of a data breach affecting your information, we will notify you and relevant authorities in compliance with applicable law timelines.

08. Data Retention

We retain personal details only for as long as necessary to deliver our fintech software services, comply with accounting and banking laws, or settle client disputes.

Typical retention schedules applied across our databases include:

• Client Account Info: Active duration of your service agreement contract plus 5 additional years.
• Sales & Inquiries: Up to 2 years from the date of the last active contact or demo session.
• Financial Records: 7 years, in strict alignment with tax and regulatory recordkeeping laws.

09. Your Rights

Under data protection guidelines, you possess rights over your personal info. You have the right to:

• Access details we hold regarding your transactions and account
• Correct or update inaccurate, incomplete data records
• Request deletion of records, subject to regulatory retention mandates
• Object to specific details processing, or restrict processing scopes
• Withdraw prior marketing consent or newsletter opt-in at any point

To exercise any of these privileges, please send a written request to: support@codeplusegen.com. We will review and respond to your request within 30 days.

10. Changes to This Policy

We may update this Privacy Policy from time to time to align with software additions, product updates, or Indian financial regulations.

When material changes are implemented, we will update the timeline revision date at the top of the policy page. Significant adjustments will be announced on our website homepage or communicated to active clients via email. We encourage you to review this policy periodically.